1935 — Newark brewery sells first beer in cans

Jan. 24, 1935 — it’s a date that all fans of the elixir brewed from grains, hops, yeast and water (AKA brewski, cold one, sixer, or, more prosaically, beer) should honor in their hearts.

That’s the fabled day, in the brick city of Newark, that the Gottfried Krueger Brewing Co. first sold its Krueger’s Cream Ale and Krueger’s Finest Beer to an appreciative audience in cans.

Hard as it may be to believe in this age of malt ales, pales, hard cider, lite beer and the rest, but Kreuger was worried about the reception of its cylindrical packaging. So much so that its partner in this enterprise — the American Can Co.

— offered to install its equipment for free. […].

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