5 Steps to Make This Next Quarter Your Best One Yet — RISMedia

According to Dirk Zeller, one of our top coaches at Real Geeks and expert in sales performance, success in real estate comes down to four key areas that determine your production.

In a recent mastermind session, Dirk expanded these areas into five steps. Let’s break them down so you can make Q1 of 2025 your most successful yet.

Step 1: Generate more leads—but do it smarter

“You can’t rely on the same old methods and expect better results,” Dirk tells us.

Generating more leads isn’t just about increasing volume—it’s about improving your lead sources and strategies. Many agents focus on a single method, like social media or open houses, but Dirk emphasizes diversifying your lead flow to avoid plateaus in production.

The key lead sources you…