The Brooklyn Mirage’s Parent Company May Be Facing a Sale
By: Matthew Sedacca | Published: 2025-07-09 16:24:00 | Source: www.curbed.com
An eavesdropper apparently heard leadership at the Brooklyn Mirage’s parent company venting at Per Se about looking to sell the business.
Photo: Kevin Mazur/Getty Images
The parent company of the Brooklyn Mirage, the East Williamsburg music venue that’s been stuck in permitting limbo and reportedly hemorrhaging cash, might be up for sale. How do we know this? A dinner at Per Se.
Per Brooklyn Magazine, someone dining out at Thomas Keller’s splurgy Columbus Circle restaurant overheard Gary Richards, the nonexecutive board chairman for the Brooklyn Mirage’s parent company, Avant Gardner, talking about trying to…
