The Tale of the Tribe
By: Glenn Kelman | Published: 2025-07-01 18:48:00 | Source: www.redfin.com
In closing today’s $2-billion sale of Redfin to Rocket, Redfin has made a careful inventory of every asset to convey to our new home: the sofas, the coffee table, the books. And now that we’ve rolled down the door of the van and set the latch, we just realized that we need to pop back into our old place for one last thing.
A Rabid Squirrel
It’s a stuffed animal that Goldman gave us at our IPO: a squirrel with a ridiculous, rabid expression on its face. I never knew whether it was a token of appreciation or just a gentle poke. But it represents the way Redfin has thought of ourselves from our start-up days in a stifling apartment to becoming a billion-dollar public company: supposedly savage, a tad self-mocking.
Many Employees Went Feral
We failed so…
